Nova Aura Studio, founded by Kirsten Johansen, is a Minneapolis metaphysical shop and healing studio offering intentional wellness products and holistic services to elevate your self-care and spiritual practice. From Buccal Massage to Reiki and intuitive healing, her space is a sacred sanctuary for transformation — right in the heart of Minneapolis Minnesota.
The Bundle: Shopify Website Design + Brand Photography.
This project was such a dream to bring to life. As a Minnesota website designer, I worked closely with Nova Aura Studio to bring their vision to life through a complete visual experience
- Custom Shopify website design & setup
- Product photography for online listings and social content
- Brand Photography that is vibey, textures for overlaying text
- Custom graphic design elements for launch
Visual Strategy:
The visual direction was rooted in capturing intentional details and all the healing vibes — reflecting the natural, true essence of Nova Aura Studio. Through thoughtful design, we made the brand feel fun, accessible, and welcoming.
Objective & Goals:
Create a your go-to place to heal, vibe and shop, in online form. Book clients, inform, & sell products. Her custom Shopify website connects to her Gloss Genius — giving her a branded site and the power to sell products + book clients in one place.
💜 Check it out: novaaurastudio.com 💜
What Kirsten has to say:
“Working with Carleen has been an absolute game-changer for my business. From the very beginning, she understood my vision and elevated it beyond what I thought was possible. Her design work is not only beautiful but also strategically aligned with my brand. She has an incredible eye for aesthetics, detail, and flow—every element she created felt intentional and infused with personality.
As a content creator, Carleen is a storyteller at heart. She knows how to craft messaging that speaks directly to my audience, translating complex ideas into clear, engaging, and magnetic content. Her ability to balance visual design with compelling copy makes her a rare and powerful asset.
What truly sets Carleen apart is her professionalism, creativity, and heart. She listens deeply, delivers on time, and brings a calm, grounded energy to every project. If you’re looking for someone who can bring your brand to life with creativity, soul, and precision—Carleen is the one. I can’t recommend her enough.”
– Kirsten Johansen | Owner & Lead Massage Therapost, Nova Aura Studio
Whether you’re a soulful entrepreneur, spiritual business owner, or a creative woman-led brand looking to elevate your online presence — I’m here to help. As an intentional website designer for women-owned businesses, I specialize in branding, website design, and visual storytelling that feels aligned, empowering, and so you!
Let’s bring your brand to life. Apply to work with me here
